Preparing for a corporate headshot might seem like a small task, but in reality, it’s a powerful step in presenting yourself and your business to the world. Whether you’re updating your LinkedIn profile, refreshing your company website, or preparing for a PR feature, the image you put forward should reflect your professionalism, personality, and brand identity. A well-planned headshot session can elevate your presence and directly support your business goals.
Getting a haircut before the shoot will enable a tidy professional appearance. Another thing to consider before your headshot session is what to wear. Your clothing should align with your industry while remaining authentic to your role and personality. For example, executives in finance or law often lean toward classic, tailored suits in neutral tones, while creative professionals might choose more relaxed or expressive styling that reflects their brand tone. Whatever your style, aim for clean, solid colours and simple cuts that won’t distract from your face or expression. It’s also a good idea to ensure your hair is neat and makeup, if worn, is applied in a natural, camera-ready way.
It’s equally essential to understand the purpose of your headshot. Are you creating a personal brand, representing a company, or both? The intention behind the image will shape the tone of your posture, facial expression, and even the background used in the shoot. At Max Marshall Studio, I always work closely with clients beforehand to identify the ideal look and setting, whether it’s a formal studio portrait or a more relaxed, on-location shot that captures your work environment or personal brand style.
The session will be tailored to your needs. I guide you through poses and expressions that feel natural and confident, helping you project the best version of yourself. For companies booking team or leadership portraits, I also provide branding-consistent photography that supports a unified image across your entire business—something that builds trust and makes a strong impression with clients and stakeholders.
The value of a strong corporate headshot can’t be overstated. It communicates credibility, approachability, and attention to detail. In many cases, it’s the first visual touchpoint between you and a prospective client, investor, or partner. When done well, a professional portrait doesn’t just capture how you look—it reinforces what you represent. Companies see real returns after updating their staff images, from improved engagement on team pages to increased connection on platforms like LinkedIn.
